Mission Statement

BUILT FOR BEANS. BORN FOR COFFEE.
We do one thing brilliantly: bring out the best in coffee.
Silky smooth. Meticulously balanced. Crafted to complement, never compete.
Every pour works in harmony with your barista’s craft, your carefully chosen beans, and your favourite morning ritual.

PACKED WITH THE GOOD STUFF.
We’re obsessed with coffee, but here’s a little secret: we packed in all the good stuff too.
Our range delivers a careful blend of feel-good fuel—tastes amazing and keeps you going.
Because the best kind of happiness is positively plant-powered.

FOR FLAWLESS FLAT WHITES & LEGENDARY LATTES.
Coffee isn’t always smooth sailing—crops, supply chains, climate. It’s tough out there.
That’s why we’re in it with the baristas dialling in their shots, the roasters perfecting their beans, and the home-brew heroes chasing the perfect pour.
Every swirl, every sip, every cup matters.

PROUDLY INDEPENDENT. PURELY COMMITTED.
Being small lets us focus on what matters most:

Recipes baristas swear by
Ingredients that make you—and the planet—smile
Testing, tweaking, and tasting every batch until it’s absolutely, undeniably Happy Happy.

LITTLE STEPS, BIG HEART.
Every morning, we all face choices. What we drink. How we live. The future we build.
We believe in starting conversations about better ways to feed ourselves.
Because changing the world doesn’t take big, bold moves. It starts small and mindfully:

Choosing better habits
Supporting independent thinkers
Creating products that make kindness easy—for you, for others, and for the planet

Small steps add up. Better choices compound.
Then one day, you realize you’re part of making change.

Product Information

The soy milk designed for coffee.
A creamy, balanced soy milk that froths beautifully, blends seamlessly, and won’t overpower your espresso.

No splitting, no weird aftertaste—just silky perfection for that smoother-tasting latte.
Made specifically for baristas, Happy Happy Soy Boy is heat-stable, easy to steam, and crafted to complement, not compete with, the natural acidity of espresso.

Flawless texture. Subtle, delicate taste.

No stabilisers, no emulsifiers, no kombu, and definitely no genetically modified soybeans.
Developed for professional use—perfect for lattes, flat whites, and cappuccinos.
Barista-loved. Expertly crafted. Smile-inducing.

Made in Japan 🇯🇵

Happy Happy Soy Boy has 39 grams of protein per litre.

Happy Happy Soy Boy is gluten-free.

Ingredients:
Filtered water, whole non-GMO soybeans (min 15%), brown sugar, sea salt, calcium carbonate

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